6.3m-euro business for Gotech

The Gotech group, whose core business is manufacturing and selling sportswear, posted a 6.3 million-euro turnover in 2006, up 25% against the previous year. Gotech produces sporting equipment brands Techtonika, Rave, Gotech and Hybrid, as well as Cavaletto, a brand under which the company manufactures shirts, and the Cinetic brand for streetwear. On the segment of ski equipment, the company estimates an approximately 65% market share in sales in Romania. As a matter of fact, ski outfits sold locally or exported to the European Union, Canada and the US, brought the company 1.65 million euros last year, accounting for 25% in the turnover. This year’s slower ski season generated a 10% decline in ski outfit sales compared with the level estimated by the company. “We turned to the emerging markets to which we are exporting our products, and we were able to solve the problem of unsold stocks relatively easy (…),” says Gheorghe Muresan, one of Gotech’s founding members.