Burger King expands to Constanta and Bucharest

Atlantic Restaurant Systems, which operates the Burger King franchise in Romania, is accelerating its development plans, announcing eight fast food restaurants by March, whereas almost a year ago it planned to open five stores in the April 2008 – April 2009 period. “We will open our first restaurant outside Bucharest in the commercial gallery of Carrefour Constanta, but we will continue to cover the Bucharest market, with the next opening to be made in March in Bucuresti Mall,” said Remus Tiuca, general manager of Burger King Romania. The investment in the two restaurants will amount to around one million euros. The relationship with the Anchor group, developer of Bucuresti Mall, has intensified after Burger King entered the Turks’ other mall, Plaza Romania. This came in the wake of an announcement by the mall management that it would expand retail area by over 6,000 square metres, with a quarter of it to be rented by clothing brand Debenhams, held by the RTC group.