CMB Travel eyes 20% boost

Travel agency CMB Travel posted 4.4m euros in turnover in 2003, up 7% from 2002, and forecasts 20% growth in ROL for this year. “We re-positioned on the market at the beginning of 2003 by changing our logo, the slogan and the company’s offer. We took a chance, as it was going to take some time before our message could reach the target. However, we managed to maintain sales at a relatively constant level in 2003, and we have greater expectations for 2004. We estimate turnover will increase by at least 20% in ROL this year,” Cristian Balcescu, president of the CMB agency, said. ZF