Foams and silicones market verging on 15m euros

The market of professional insulators (foams and silicones) in Romania will progress by 15%-20% this year. The growth largely relies on a higher demand in the thermo-insulating glass industry, with sales on the market supposed to reach approximately 15 million euros, says Adrian State, general manager of Den Braven Romania, one of the leading players on the market. According to its own estimates, Den Braven Romania (a branch of Dutch family business Den Braven) controls more than 50% of the demand, while Temad Co. (importer of Dutch Bison Group), Henkel Romania (Ceresit) and Vanolux Satu Mare (importer of TKK Slovenia) meet another 25%-30% of the demand. “We bet on a 20% market growth this year, especially because we expect a spectacular growth of the thermo-insulating glass industry, which could progress even faster than it did in 2003, when it increased 20%,” Adrian State told Ziarul Financiar. Sales are somewhere in the neighbourhood of 2 million tubes at the moment, which means one tube of professional insulators per every 11 Romanians. With such a consumption average, Romania remains an importer-controlled market, and is not attractive enough for major international groups to invest in building production facilities here. ZF