Germanos targets 37m euro turnover

The prosperity of the mobile phone, accessories and service market is brought to light among others by the target Germanos Telecom Romania (10% market share), has set for itself. The firm’s new management wants to almost triple its 2003 turnover compared with the one derived last year and break even at the same time. Nikos Kakoulidis, who has recently become general manager of the company, replacing Nikolaos Smirnoff, wants Germanos Telecom Romania’s turnover to reach 36.9 million euros by yearend from the 13.5 million euros in 2002. In the first seven months, the company made 18.7 million euros in total revenues. The official did not specify how the company would attain the nearly 37 million euro turnover, but told Ziarul Financiar that his strategy was to develop Germanos’ business more rapidly in terms of both volume and profit. The company currently holds 64 shops in the entire country, 12 of which are operated by franchisees. Until the end of this year, the company will open another four shops. ZF