Perini drops all Ford dealers
Enrico Perini, the majority shareholder of Romstal Group, a company with an over 250 million-euro annual turnover, which holds the Autoklass dealership network, has dropped sales of Ford cars. As of August 1st, imports of the American brand were officially…
Enrico Perini, the majority shareholder of Romstal Group, a
company with an over 250 million-euro annual turnover, which holds
the Autoklass dealership network, has dropped sales of Ford cars.
As of August 1st, imports of the American brand were officially
taken over by Ford Romania from Romcar, which is part of Țiriac
Holdings. This meant all 36 Ford dealers that were part of the
Romcar network had to sign a new contract with Ford Romania in
order to continue their business.
“Because many of the clauses of the new contract were unacceptable
in a business partnership as far as we were concerned, we tried to
negotiate them. The negotiations resulted in a slightly different
contract from the one we were originally proposed, so Autoklass
found it inconvenient to sign the new contract,” said Dragoș
Furtună, marketing manager of Autoklass. According to him, the
decision to drop both Ford’s sales and service stands as long as
the contract clauses remain unmodified.
Autoklass posted a 50 million-euro turnover last year from the sale
of Ford, Mercedes-Benz, Chrysler, Jeep and Dodge in Bucharest,
Ploiești, Constanța and Sibiu. Apart from Autoklass, another six
dealers have yet to sign the new sales contract with Ford Romania.
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