Romsar Cosmetics eyes 24m euros

Romsar Cosmetics, the Romanian-based branch of Greek group Gr. Sarantis, aims to post sales worth 24 million euros this year, up 17% from last year. The company’s strategy relies on increasing sales through drugstores and better marketing for the existing brands. Also, the company is planning to invest 3 million euros in storage spaces and offices. “We have already exceeded our sales target in the first three months this year, as sales went up 22% as compared to the year-ago period,” said Constantin Tudorache, managing director of Romsar Cosmetics. ZF