Tina R estimates 50% turnover increase to 6m euros

Clothing store network Tina R estimates a turnover increase from 4 million euros in 2006 to 6 million euros this year, triggered by the opening of new stores and by the sales increase seen in current stores. “Shortly we will launch a project meant to ensure our clients’ loyalty, a project that includes creating the TINA R website, with the possibility of online sales,” says Ramona Julean, brand manager at Tina R. Last year, the company’s turnover saw an over 20% increase against 2005, while the profit margin stood at around 10% of the turnover. “Revenues are estimated at an average 20,000 to 40,000 euros a month for each store in the country, exceeding 100,000 euros in Bucharest, obviously depending on the size and location of the store,” says Ramona Julean. The company currently operates 12 stores, either owned or franchised, eight of which are in Bucharest, and the other are in Cluj-Napoca, Iasi, Constanta and Timisoara. Of these, four were opened last year. Clothing articles and accessories sold in the Tina R network are manufactured under contract.