Vodafone Romania brings ex-Procter & Gamble executive on board

Mobile telephone operator Vodafone Romania has announced the appointment of Paul Markovits as Senior Director of Brand and Marketing Communications, as from April 1, 2007. Markovits, who previously worked for Procter & Gamble, has taken over the position formerly held by Stephanie Jackson, who is currently Senior Director of Online Services at Vodafone Romania. Paul Markovits, 39, is Romanian-born and has a 15-year international experience in marketing and market research. He started his career in the field of political marketing in 1991 in Romania. According to data provided by Vodafone, Markovits has worked in the field of fast moving consumer goods for the last 12 years. Since 1995, Markovits has held several leading positions within Procter & Gamble, playing a key role in the development and evolution of the company’s brands. “Before joining Vodafone Romania, Paul Markovits was the Senior Brand Manager, Laundry Category Central Europe South (CES), where he managed the brand revitalisation strategy within the majority of the detergent portfolios of CES (…),” Vodafone Romania representatives added.