Cosmetics
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Turdean, Farmec: Cosmetics spending started to recover as early as last year
Mircea Turdean, general manager and one of the shareholders of Cluj-Napoca-based Farmec, the biggest wholly Romanian-owned cosmetics maker, says spending on cosmetics products started to rebound as early as last year.
New turf to conquer for cosmetics producers: men
Men's cosmetics account for 20% at most of a total market valued at $800 million, but the segment of men paying more attention to how they look is widening and is attracting producers' atten...
Business model bringing Avon 15% profit margins: 140,000 Romanians sell cosmetics of 70 euros/month each
Avon Romania, the biggest cosmetics direct sales company, has 340 employees and 140,000 distributors, who do not have an employee status with the company, but who account for 1.5% in Romania...
Message of a 76bn-dollar executive: We would still choose Romania now to build the P&G plant
The opening of the plant of P&G giant in Urlati brought to Romania the most powerful executive that ever visited the Romanian market, Bob McDonald, CEO of P&G, the executive who runs a 76 bi...
Avon sells 45m euros' worth of cosmetics in rural areas
Avon sells 45m euros' worth of cosmetics in rural areas
L'Oréal: We won't see the 2008 growth again
L'Oréal Romania, one of the largest cosmetics companies on the Romanian market, posted a 65.1 million-euro turnover last year, 10 million euros more than in the previous year, but expects th...
Cosmetics sales no longer run smoothly, but remain on the rise
The cosmetics industry has become one of the sectors which have felt the decline in consumption in the last six months, but it is among the few which remain optimistic and announce rises for...
Monica Tatoiu, Oriflame: Direct selling of cosmetics will rise 20%
Oriflame Romania, the local subsidiary of the Swedish cosmetics producer says the company's first-quarter results were in line with the entire market, without revealing its financial data, b...
Real estate agents rush to sell cosmetics
The decline of the real estate market has prompted many sales agents in this sector to seek work in direct selling. Such is the case of Oriflame, which sells its products exclusively on a pe...