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ZF English

Political advertising, between politicians' interests and the law

The representatives of the main TV stations in Romania, the National Broadcasting Council (CNA) and the representatives of the civil society are against the proposition of the parliamentary...

Bucur Irinel · 11.02.2004 · 00:00 · 2 min
ZF English

Car sales boosted by million-euro advertising and showrooms

No less than 135,000 new cars were sold in Romania last year, with their value exceeding one billion euros, twice the level logged three years ago. The "secret" recipe behind this successful...

Ionut Bonoiu · 10.02.2004 · 00:00 · 3 min
ZF English

Advertising earns Kandia $1.5 million

Ask any marketing manager in Romania about his worst nightmare, and he will most likely tell you that it's the "Romanian consumer's lack of brand loyalty." However, he will also tell you tha...

Laurentiu Ispir · 03.02.2004 · 00:00 · 2 min
Media & Advertising

"In Centru" cu Tempo Advertising

Hotelul Howard Johnson Grand Plaza din Bucuresti si agentia Tempo Advertising au demarat campania "Vino in centru" pentru a anunta deschiderea primei proprietati a lantului international How...

Gabriela Postaru · 30.01.2004 · 00:00 · 1 min
Media & Advertising

Tempo Advertising, premiata la Mobius

AwardsTempo Advertising si Europa FM au fost desemnati castigatorii statuetei "Mobius Award" pentru cea mai buna macheta de presa la categoria "Station/Network Promos", in cadrul celei de-a...

Gabriela Postaru · 16.01.2004 · 00:00 · 1 min
Media & Advertising

Incepe Print & Advertising Show

A doua editie a targului de tipar Print Show, organizat de Romexpo in colaborare cu Euroexpo, ce se va desfasura intre 23-27 septembrie, a atras anul acesta circa 400 de firme expozante, car...

Ziarul Financiar · 19.09.2003 · 00:00 · 1 min
ZF English

Pruteanu wants to "nationalise" advertising

The advertising industry, one of the promising economy sectors estimated to $68-72 million last year, will have to soon change its strategy on the go. The advertising agencies will practical...

Mirela Luca · 10.09.2003 · 00:00 · 3 min
ZF English

Surprise takeover on outdoor advertising market: Efect Media buys Churchill Media

Negotiations for the sale of Churchill Media, the third-largest player on the outdoor advertising market, had a surprise ending this week: the company was not bought by the market leader - E...

Laurentiu Ispir · 05.09.2003 · 00:00 · 2 min
ZF English

Oresa Ventures to sell outdoor advertising company Churchill Media

The consolidation of the outdoor advertising market, which started several years ago, may yield a surprise ending sometime in the next few months. Churchill Media, the market's third-largest...

Laurentiu Ispir · 07.08.2003 · 00:00 · 2 min