chocolate
18 articole · RSS
Modern retail drives chocolate market to over 180m euros
Romanians ate eight chocolate tablets each last year, two tablets more than in 2005. Sales of chocolate products on the domestic market increased by 19% in terms of volume last year against...
Milka chocolate triples market share
Kraft Foods Romania, the biggest chocolate producer on the local market, last year saw a 33% sales increase against 2005. "Milka is the brand with the fastest growth rate on the chocolate ta...
Coffee and chocolate take Kraft turnover beyond 100m dollars
Kraft Foods Romania, one of the major players on the chocolate and coffee market, ended last year with turnover worth 100 million dollars (80.4 million euros), up 18% from 2004. "We expect t...
Primola doubles chocolate sales
Primola doubles chocolate sales
Rainy weather leaves chocolate producers smiling
Rainy weather leaves chocolate producers smiling
Sweet brand image boosts chocolate sales
The smaller producers on the chocolate market are being more careful with their brand image, which has brought them both awareness and soaring sales. After the massive advertising investment...
Hot chocolate alluring for Romanian players
Hot chocolate, a product that has recently become a habit for the Romanian consumers, after having been introduced and promoted mainly by multinationals, has also become attractive for the d...
Best chocolate recipe: Advertise!
What does it take to make a bar of chocolate? Some milk, cocoa, sugar, a good recipe... Sure. Still, the advertising budget makes the difference. At least this is shown by the sales of Primo...
Nestle's KitKat chocolate bitten by strong pound
Nestle UK has admitted that it might have to cut jobs and scale down production of KitKat chocolate bars for export because of the strength of the pound.The admission follows a warning from...