ice cream market
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ZF English
Unilever becomes third leading player on ice-cream market
With a promotion budget topping the cumulated one of the top four Romanian producers this summer, Unilever has become one of the top three players on an ice-cream market put at 120-140m euros in less than a year.
ZF English
Kraft discreetly enters ice-cream market with Milka through Bulgarian partner
Kraft Foods, the biggest player on the domestic chocolate market, has recently entered the ice-cream segment through Darko company that holds the licence for the production and distribution...
ZF English · Companies
Unilever wants to develop ice cream market in Romania
After taking over Napoca ice cream brand from Friesland Foods, Unilever announces it will introduce its second domestic brand on the market and the company's distribution operations will tar...