Ford sales up almost 100% in July

Ford saw its highest sales for this year in July. Ford sales on the domestic market reached 2,033 units in July, up 94% against last year, according to data provided by Romcar, Ford’s dealer on the domestic market.
Overall sales witnessed in the first seven months of this year increased by 62% (to 10,803 units) compared with the January-July period of 2006. The increase exceeded the level registered by rival carmaker Volkswagen, which, in the same interval, posted a 26% increase against January-July 2006.
Another competitor, Opel, witnessed an increase closer to Ford’s and sold 9,340 units in the first seven months of the year, a 65% increase against the same period last year, however, the total volume sold remained smaller than Ford’s. In July, Opel’s sales reached 1,529 units, up 80.5% against the same month last year.
The Ford Focus, the compact model of the range, maintained its position as the best-selling model, with 746 units, a figure three times as high against July 2006. The price of a Focus starts from 12,424 euros (including VAT) for the basic model and can reach up to 19,683 euros. The Fiesta, the small class model of the carmaker ranked second with 622 units, up 100% against sales registered in July last year. The VW Polo, a direct rival for the Fiesta on the small car segment, sold 743 units in July and preserved its position as the best-selling model in the Volkswagen range.
“We started the second half of the year in full throttle and hope to continue this way in the coming period. The new Ford Mondeo performed well in terms of sales ever since its first month on the market,” said Catalin Gavra, general manager of Romcar.
The Ford dealer sold 244 units of the third-generation Ford Mondeo in its first month on the market. In the same month, sales of the Volkswagen Passat, the best-selling model in the medium class, and one of Ford Mondeo’s main rivals, reached 472 units.