Harley Davidson fans in Romania, too

Harley Davidson, the most craved for motorcycle brand in the world, has decided to officially enter Romania again, after the producer’s representatives had felt this market was not generating a satisfactory order volume two years ago. Harley Davidsons, however, kept being sold, with most of them imported by fans. The motorbike market has started to grow in the meantime, so sales reached 1,000 units. The opportunity Harley Davidson’s officials took to officially come back in Romania was the Bucharest International Auto Show (SIAB), ongoing this week. The representatives of the official importer in Romania, HD Classic Motorcycles, say the annual sales target is of nearly 20 units. HD Classic Motorcycles was formed by the partnership between Automotive Trading Services, an official Citroen importer in Romania held by businessman Calin Popescu Tariceanu and the former Hungarian ambassador in Bucharest Erno Rudas, majority shareholder of Outdoor Media. ZF