Prestige Mob estimates 11.5m-euro business

Prestige Mob, an entirely Turkish-owned company, specialising in the production of mattresses and furniture, expects to post turnover of over 11.5 million euros this year, a 30% increase against last year. “Over 60% of our sales come from the Transylvania-Banat area, where purchasing power is greater,” said Oner Ermis, sales & marketing manager of Prestige Mob. The company intends to start production of viscolatex mattresses (mattresses without springs that mould to the shape of the body) next year, estimating a 60% increase in financial indicators following the introduction of this new product. “Currently, such mattresses are not produced on the Romanian market and have to be imported, so that they are three times more expensive than regular mattresses,” says Oner Ermis. The company currently produces orthopaedic and super-orthopaedic mattresses, with 95% of Romanian production going directly to the local market. “The local market is our main target, as it has big potential and it is constantly developing (…),” explained Oner Ermis.