A new name has entered the boutique winery category, Crama Stirbey, in the wake of a several hundred thousand euro investment. “We are trying to be different from the industrial producers through high-quality wines,” says Jakob Kripp, who, together with his wife, the niece of Princess Maria Stirbey, was given back the winery and the domain of the Stirbey family. The new winery has a small production capacity of only 80,000 litres/year and a vinery of 20 hectares. “The new player stands high chances of being successful on the Romanian market because it relies on quality. The name has a pleasant resonance and we are glad it is reviving a long-forgotten name: Cramprosie,” states Basil Zarnoveanu, chairman of Association of Winemakers and Exporters (APEV). The average price per bottle of wine will exceed 5 euros, double the market average. ZF