Although ATV vehicles are mainly used for leisure activities, companies that sell them estimate that once urban traffic becomes heavier, they will become a regular means of transport. The leading players on the market estimate the Romanian market of recreational vehicles at 7 million euros, and are expecting a 300% growth in the next 3 years. “The motorcycle market is following the same course as the car market in the ’90s, when there was an invasion of cars acquired from outside Romania, for a comparatively low price but with a high degree of wear and tear. In time, the car market evolved, and people are more careful when acquiring a car,” adds Dumitru Gherghel, manager and sole shareholder of C.M.G. Technical Deva, a company that sells products in the motorcycle range. According to him, the Romanian recreational vehicles market is currently flooded with products in an advanced state of wear and tear, some more than 10-years old. “Currently motorcycles are predominantly used for leisure, rather than as means of transportation. Increasing car traffic and the number of cars on the road, as well as insufficient road infrastructure, particularly in the urban areas, will result in a growth of this market segment,” said Gherghel.