The 100,000 euro cars running on the streets in Romania have already become yesterday’s news. Deluxe models from makers like BMW, Mercedes or Porsche, as well as other brands that have entered the market this year (Maserati) are now being recorded in the official statistics. Under the circumstances, part of the importers decided to move on to the next step and sell ultra-luxurious cars. Subsequently, Rolls Royce Phantom, the first model of the famous British manufacturer since takeover by Germany’s BMW is due for an official presentation on the Romanian market this week. An over 350,000 euro (tax exclusive) price tag will therefore make Rolls Royce Phantom the most expensive car officially imported on the Romanian market. Whereas the Maybach model of rival Mercedes has already been available for quite some time, Bentley and Lamborghini have scored some sales, say the representatives of Porsche Romania, the local representative of the German Volkswagen group, though not the importer of its ultra-luxurious brands. Another ultra-luxurious brand not available on the Romanian market for the time being is Ferrari. ZF