Romtelecom, one of the leading communications operators in Romania, is preparing to launch one of the toughest restructuring programmes in recent history, which could leave the operator short of up to 1,400 employees against the end of 2010 considering that the company intends to continue to boost its number of clients.
Aside from personnel cuts – the most visible and difficult
cost-cutting move in 2011, the company will carry out over 20
different cost cutting programmes in 2011, by raising efficiency in
call centres, stores, and by simplifying the product portfolio.
This year’s restructuring is expected to be one of the toughest in
recent history, considering that between 2008 and 2010 the company
fired as many as 3,900 staff and has already implemented cost
cutting programmes, which went from cutting petrol and travel
ticket purchases to the number of pages printed and the type of ink
used.
Yorgos Ioannidis, CEO of Romtelecom, says behind the tough
cost-cutting programme were the unfavourable economic conditions
and the strong competition on the Romanian telecom market, which
led to a significant decline in fees in the past few years.