Sama Service expands by franchising

Sama Service, the service network that specialises in wheels, will introduce a franchise system to expand to the provinces after opening four car service shops in Bucharest. “We think we can expand our chain more effectively and faster through franchising, as we now have many possible partners with whom we have initiated talks and who, according to our calculations, could be eligible for what we have in mind,” explained Florin Ion, general manager of the company. He says Sama Service is currently in talks with 4 prospective partners over the implementation of the franchise system. The company will at the same time expand in the Western part of the Capital, where it has already acquired a plot of land. “The decision to open another fast service shop in Bucharest is part of our original expansion plan. We set out to create a retail chain specialising in spare parts and car services,” said Ion. A bank loan worth 1.5 million euros was contracted for the building of a new car service facility in the Militari area. ZF