The intention of luxury goods producer Hugo Boss to move part
of US production to Europe has stirred the interest of many local
producers to make a deal with the German giant in order to add a
new contract to their portfolio. Hugo Boss announced at the end of
last year that it intended to close its suit factory in Cleveland,
USA, and outsource production to Eastern Europe, with the shortlist
including Romania, Bulgaria and Turkey. The producer has yet to
make a decision on the chosen country in the second quarter of this
year. “They have yet to contact us for additional information about
the market, but, as far as I know, they have not ruled out the
possibility of producing on the Romanian market. They have left a
door open until they make their decision,” said Andrei Alecu, one
of the shareholders of Future Fashion International, which holds
the franchise for Hugo Boss stores in Romania. Joseph Seroussi,
owner of J&R Enterprises, one of the largest clothing producers
on the Romanian market that had previously worked with Hugo Boss in
the past, starting in the ’90s, says he is considering any type of
collaboration with the German manufacturer. “We have not had any
talks yet, but if they contact me I am willing to collaborate, and,
why not, even sell my production facilities. We will sell to
anybody who wants to buy our plants,” Joseph Seroussi told
ZF.