Romanian Vector Software company, a certified partner of Oracle achieved 30%, turnover growth in the first half compared with the same time last year, and estimates 2005 turnover to be 75% higher than in 2004. The software solutions provider concluded last year with 1,700,000 dollars (1.37 million euros) in turnover, which was derived almost exclusively from providing consulting services for implementation of Oracle applications. One of the explanations for this growth is the signing of a contract with Sensiblu after a tender. Sensiblu is the largest drugstore chain in Romania (112 drugstores and 600,000 customers). The contract also entails implementation of a customer relationship manager solution and providing the related services. The necessity to implement this solution came from the ever-increasing competition on the pharmaceutical retail market, stated Claudiu Opran, Sensiblu general manager. Under the circumstances, information about sales volumes and products purchased is no longer sufficient, resulting in the need to build a personalised customer profile to answer the “who bought this” question. ZF