brands
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Den Braven new shareholders want to double turnover by 2013
Den Braven Romania, the domestic subsidiary of Dutch group Den Braven, plans to reach turnover of around 60m euros by 2013, double last year’s level, once it expands production capacities domestically and launches new brands.
Grupul Laoun si RC Global Brands au preluat Combavi Buftea
Grupul Laoun si RC Global Brands Limited au preluat controlul Combavi, cumparand miercuri, pe Rasdaq, mai multe pachete de actiuni, reprezentand 95% din actiunile firmei din Buftea, pentru 2...
Leo Burnett: Local and international brands should have similar shares
Ioana Iordache, CEO of Leo Burnett, one of the leading communication groups on the local market, says she hopes Leo Burnett's local and international brands will account for similar shares o...
Strauss to invest 7m euros in brands
After a name change from Elite to Strauss, Matanya Schwartz, manager of the coffee company, says the focus will be on brands, whilst its market strategy will target the launch of premium bra...
Holder of Max Mara franchise introduces new luxury brands
Alsa Boutiques, the holder of the franchise for the Max Mara, Ermenegildo Zegna, Pal Zileri and La Perla brands, has expanded its portfolio to include another two women's clothing brands - M...
Domestic brands dominate beer market
No international brand has made it into the exclusive club of those whose annual sales exceed 50 million euros, while domestic brands such as Timisoreana, Bergenbier, Golden Brau, Ursus and...
Top Brands, distribuitorul Philip Morris si Kraft, face o fabrica de lactate in Neamt
"Avem deja terenul si cladirea pentru acest proiect, in Piatra Neamt. Ne gandim chiar sa avem si o ferma, pentru a ne asigura materia prima", a declarat Wael El Ghadban, managerul general si...
Cadbury puts Kandia-Excelent brands at 38m euros
British group Cadbury Schweppes, which took over local confectioner Kandia-Excelent, recorded 26 million pounds sterling (38 million euros) in intangible assets for the brands acquired throu...
Star Foods domestic brands turn into regional ones
Sotiris Yannopoulos, the general manager of Star Foods Bulgaria and Romania, says after PepsiCo's purchase of Bulgarian producer Penelopa, the company's plant near Bucharest will undergo dev...