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promotion

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ZF English

Food producers cut prices, invest in promotion, but expect no Christmas miracles

Food industry producers expect flat sales for this December compared with December 2008 or an increase by no more than 5%.

Diana Tudor Stoica · 23.11.2009 · 17:21 · 2 min
Mazda bets on Internet promotion
ZF English · Automotive

Mazda bets on Internet promotion

Cristian Rigu, Mazda's country manager in Romania, says that after television, the most important promotion channel for the Japanese brand is the Internet. Mazda has raised its growth target...

Bogdan Alecu · 02.06.2008 · 19:47 · 2 min
ZF English

Vel Pitar invests 200,000 euros in traditional cake promotion

Bakery producer Vel Pitar, with turnover worth over 130 million euros locally, will invest 200,000 euros (rate card sum) in April, in order to promote a new range of traditional cakes. Follo...

Ziarul Financiar · 09.04.2008 · 19:36 · 1 min
ZF English

Tnuva boosts investments in dairy promotion

Israeli-based group Tnuva has gone straight to No. 3 among dairy producers in terms of advertising investments, and is also tapping into the online advertising market, a method used as early...

Ziarul Financiar · 07.03.2008 · 20:18 · 1 min
Business Hi-Tech

Fondatorul Speed Promotion lanseaza agentia HyperActive

Fondatorul agentiei de publicitate full service Speed Promotion a fondat zilele acestea agentia interactiva full service HyperActive, alaturi de Alex Visa, un alt antreprenor din mediul onli...

Ionut Mustata · 05.03.2008 · 18:17 · 1 min
ZF 24

Pinnacle Promotion Group aduce magazinele de haine JLo in Romania

Reteaua de magazine de imbracaminte si accesorii JLo, inspirate de actrita si cantareata americana Jennifer Lopez, se va extinde si in Romania, in sistem de franciza, prin intermediul firmei...

Mediafax · 21.01.2008 · 18:58 · 1 min
ZF English

Promotion drives Zaraza sales up to 5.8m euros

Zaraza brandy, formerly Vinars de Murfatlar, could reach sales worth 5.8 million euros next year, with representatives of Murfatlar company, the holder of the Zaraza brand, targeting a 40-45...

Ziarul Financiar · 24.12.2007 · 18:18 · 1 min
ZF English · Charcuterie

Reinert comes with 2m euros for brand promotion

Germany's H&E Reinert charcuterie producer, which finalised a 17m-euro greenfield investment near Brasov, is going to invest a net sum of 2m euros this year, to promote its brand domesticall...

Diana Tudor Stoica · 25.04.2007 · 19:15 · 3 min
ZF English · Charcuterie

Promotion investments boost Salonta's market share by 4%

The Salonta charcuterie brand, owned by shareholders of the Murfatlar wine producer, will benefit from a promotion programme worth 3 million euros (rate-card) this year. "The marketing budge...

Diana Tudor Stoica · 10.04.2007 · 18:09 · 2 min